Feel limited by Google Forms?
Upgrade to Tally for powerful, customizable forms that go beyond the basics. Enjoy unlimited forms and submissions for free, with advanced features that Google Forms can't match.
<aside> <img src="/icons/arrow-right-basic_pink.svg" alt="/icons/arrow-right-basic_pink.svg" width="40px" /> Try out Tally, it’s free
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Google Forms, part of the popular Google Suite, is a go-to for many looking for a quick and simple form builder, mainly because it's already included with every Google account. But if you're looking for more than just the basics, Tally offers advanced form customization that lets you control every aspect from form layouts, color schemes, and typography to button styles, multi-column designs, and input fields, all without requiring any coding knowledge.
Our free plan also includes powerful tools like payment collection, answer piping, custom CSS styling and seamless integrations with popular productivity apps like Notion, Slack, and Airtable. Capabilities not found in Google Forms. Whether you're a student, freelancer, marketer, or business owner, Tally allows you to build everything from simple surveys to complex, multi-page forms with sophisticated conditional logic and personalized user experiences.
** Subject to our fair use policy guidelines.*
| Features | Tally | Google Forms |
|---|---|---|
| Unlimited forms | ✅ Free | ✅ Free |
| Unlimited responses | ✅ Free | ✅ Free |
| Unlimited questions | ✅ Free | ✅ Free |
| Multi-page forms | ✅ Free | ✅ Free |
| Column layout | ✅ Free | ❌ |
| Form design (font, colors, background) | ✅ Free | ✅ Free to change font and background color |
| Add a logo or cover image | ✅ Free | ✅ Free |
| Text formatting | ✅ Free | ✅ Free |
| Form templates | ✅ Free | ✅ Free for limited options |
| Embed images and video | ✅ Free | ✅ Free |
| Embed audio, maps, online files & more | ✅ Free | ❌ |
| Embed forms online | ✅ Free | ✅ Free |
| Close forms on limit or date | ✅ Free | ❌ |
| Prevent duplicate submissions | ✅ Free | ✅ Free, but respondents must sign in to Google |
| Receive file uploads | ✅ Free for 10MB/file | ✅ Free |
| Conditional logic | ✅ Free | ✅ Free |
| Accept payments | ✅ Free | ❌ |
| Answer piping | ✅ Free | ❌ |
| Hidden fields | ✅ Free | ❌ |
| Calculations | ✅ Free | ❌ |
| Custom Thank You screens | ✅ Free | ✅ Free, single message without design options |
| Multiple language support | ✅ Free | ❌ |
| RTL (right-to-left) support | ✅ Free | ❌ |
| Redirect on completion | ✅ Free | ❌ |
| Self email notifications | ✅ Free | ✅ Free |
| Respondent email notifications | ✅ $29/mo | ✅ Free, but not customizable |
| Send email notifications from a custom domain | ✅ $29/mo | ❌ |
| reCAPTCHA | ✅ Free | ❌ |
| Two-factor authentication (2FA) | ✅ Free | ✅ Free |
| Password-protected forms | ✅ Free | ❌ |
| Country detection | ✅ Free | ❌ |
| Email verification | ✅ $89/mo | ✅ Free, requires Google sign-in and limits to 1 response |
| Airtable integration | ✅ Free | ✅ Free |
| Make integration | ✅ Free | ✅ Free |
| Notion integration | ✅ Free | ❌ |
| Slack integration | ✅ Free | ❌ |
| Discord integration | ✅ Free | ❌ |
| Linear integration | ✅ Free | ❌ |
| n8n integration | ✅ Free | ✅ |
| Webhooks | ✅ Free | ❌ |
| API access | ✅ Free | ✅ Included with Google Workspace with usage quotas |
| Zapier integration | ✅ Free | ✅ Free |
| Google Analytics integration | ✅ $29/mo | ✅ Free |
| Meta Pixel integration | ✅ $29/mo | ❌ |
| Removal of branding | ✅ $29/mo) | ❌ |
| Custom domains | ✅ $29/mo | ❌ |
| Custom link preview | ✅ $29/mo | ❌ |
| Code injection | ✅ $29/mo | ❌ |
| Unlimited file uploads | ✅ $29/mo | ✅ By purchasing additional storage |
| No commission on payments | ✅ $29/mo | ❌ No built-in payments |
| Team collaboration | ✅ $29/mo — unlimited | ✅ Free |
| Workspaces | ✅ $29/mo | ✅ Free |
| Custom CSS | ✅ $29/mo | ❌ |
| Partial submissions | ✅ $29/mo | ❌ |
| Submissions data retention | ✅ $89/mo | ✅ $21.60/mo |
| Form visit analytics | ✅ Free | ❌ |
| Drop-off analytics | ✅ $29/mo | ❌ |
| Form version history | ✅ Free | ❌ |
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